Friday 29 June 2012

Nintendo takes on Disney veteran as senior VP for digital in US, gets serious about this whole internet thing

Netflix on Wii U
Nintendo hinted it was improving its notoriously rudimentary online access with word of the Nintendo Network early this year, and was even more adamant at E3 about making a big push into digital video. Some have accused the company of nothing but flag-waving -- if that's true, the waving is about to turn into a full parade through a new hire. As of July 1st, Nintendo is bringing on Disney's former Interactive Media Group senior VP Duncan Orrell-Jones to take on the just-minted role of senior VP for the company's Network Business group in the US. He'll be handling the overall American digital strategy, which covers both gaming as well as content. We'll need to wait awhile before we see the results, but if it helps make sure friend codes never rise from the dead to haunt our Wii U, we're all for it.

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